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Day: August 11, 2022

Bad News Sells

That’s why your customers need you now more than ever before Pick up any news publication in any industry or watch any news channel and you will find it loaded with negative news.  Go to any of their websites and you will see the same scary articles for you to click on.  I have talked […]

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Bad News Sells – PODCAST

That’s why your customers need you now more than ever before To prove it to a recent group, I took my weekly agribusiness newspaper and counted up every single article into three categories:  Negative, Positive, or Neutral.  The count was 13 negative articles, 5 neutral articles, and 3 positive articles.  The problem for Salespeople in […]

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