The Blog for the Ag Sales Professional
An Agriculture blog dedicated to selling in agribusiness. These Ag blog articles focus on the best practices for selling to farmers and livestock producers. We also focus on those salespeople who call on Ag buyers at the thousands of agribusinesses that serve the farming community
Excited to have the opportunity to share an important sales tool with the Wisconsin Agribusiness Association in their quarterly magazine. If you are not familiar with it, you should be. Great articles every quarter. Yes, mostly associated with the Wisconsin market, but you would be surprised how relevant they are nationwide. For a direct link […]
Are you a Sales Hero or a Sales Henchman? Don’t let one judo chop from your prospect stop you Ever watch one of those superhero movies and notice how the henchmen fight? They give it a good try, but one swift Judo chop and they crumple to the ground. Meanwhile, our hero in the […]
And the 5 steps to overcome those fears Jody was calling me from the prospect’s parking lot. A bit nervous to make her first call on a prospect alone, she phoned to “just talk” for a few minutes. It didn’t take long to realize the anxiety around this call had been building with Jody for […]
Special guest, Wayne Schoeneberg joins me on today’s podcast for a discussion on How to ask good questions! To learn more about Wayne visit WayneSchoeneberg.com As an accomplished trial attorney with thousands of trial cases under his belt, he shares his skills of asking questions. Ultimately, he will meet both friendly and hostile witnesses on […]
Are you stuck in the weeds or too lofty to understand the details? Then you need an Altitude Adjustment! Think back to your last several sales calls. Did you get stuck in the weeds in one area? Did you only discuss big-picture topics and never get down into the details of actually doing any […]
And capture the other 75% of available customers A silly reference to Popeye, I know. But hear me out. It’s worth the read What was Popeye’s tag line? “I am what I am and that’s all that I am!” I see many salespeople that follow that same mantra when they sell to their customers. […]
Every sales team has them. If you think your team doesn’t, then it might be you! Walking by Carol’s office, I noticed her phone was off the hook and laying down on her desk in front of her as she worked on her computer. “Carol, your phone is lying in the middle of your […]
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