The Blog for the Ag Sales Professional

An Agriculture blog dedicated to selling in agribusiness.  These Ag blog articles focus on the best practices for selling to farmers and livestock producers.  We also focus on those salespeople who call on Ag buyers at the thousands of agribusinesses that serve the farming community

Use this lull in the action to sell, coordinate and improve engagement. Applies to Friday’s as well   I have to admit as a salesperson, I love holiday weeks like this one.  But not for the reason you think.  The 4th is on Thursday this year, which means most people will work Monday and Tuesday.  […]

How to use famous quotes to sell your biggest customers   Let me start by throwing a few quotes at you and then we will try to make sense of their conflicting message: “Think Big to Be Big!” – Herb Tarlek, WKRP in Cincinnati TV show from the ’70s. Also quoted by many salespeople trying […]

How an NFL commercial can help you develop your team!   In the mid-’80s, several companies ran ads during NFL games called, “You make the call”. They were short clips of some incredible football plays that were somewhat gray areas for the referee to make the call.  Hence the name, “You make the call”.  They […]

Selling value seems like an uphill battle in a downward trending market   I hear this statement often when working with sales teams. “Greg, this market has become so competitive.  Competitors are discounting prices and throwing in extras that just about squeezes out our profitability.” Selling value seems like an uphill battle in a downward […]

And What you need to do to survive, thrive and prosper through them! Last time we covered the first three megatrends in Ag sales.  For the complete article, go to 5 Megatrends in Ag Sales. #1: Tighter End User Economics #2:  Fewer Local Offices & Support Staff #3:  Fewer Salespeople             Our journey continues through […]

And What you need to do to survive, thrive and prosper through them!   Megatrends can be defined as those trends that are universal to everyone in the category and viewed as permanent.  In other words, it’s not a 3-5-year trend.  A megatrend is something that will most likely not reverse. A few words of […]

All of us do, of course!  Well, keep reading to find out how. As you may recall, the once popular game show would award $1 million to anyone who could answer 14 consecutive questions correctly.  One wrong answer and you went home with nothing.  To help the contestant along the way, they were given three […]

Had the great opportunity to share sales strategies with the many of the IL Farm Bureau Managers over a series of workshops. A great group to work with as they were engaged in the workshop to bring so many benefits to their members, 302,000 to be exact. Thanks for the opportunity!  

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