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I recently had the great opportunity to interview Chrissy Wozniak of North American Ag. Based in Ontario, Chrissy spent her career in agribusiness. She launched a consulting service to help agribusinesses figure out the selling and marketing process. She also launched North American Ag, which is a connection service for agribusinesses to find each other. Listen in as Chrissy discusses how she pivoted her business in the pandemic, the technology challenges that she works with companies on, how to improve the dreaded CRM experience for salespeople, and how producers can get more from their sales reps.
Topic Timeline
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- 4:40.…Pivoting the business in the Pandemic.
- 7:15….How I got into sales
- 10:30….Helping companies with the right technology for their sales and marketing
- 12:30.…Silos in agribusiness between our departments
- 20:45….Biggest area of improvement for agribusiness teams
- 21:35….CRM
- 32:00….The Human side of our business
- 39:00.…The importance of producers utilizing the value their sales reps bring to the farm
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Go from being a Good Salesperson to a Trusted Advisor
This virtual training course takes you through the process of becoming that trusted advisor to your customers.
Establishing yourself as the Go-To Salesperson to buy from. Learn how to build your brand in the market to reduce objections.
“I bring everything I have to this course to show you a clear path on how to overcome the most common problems salespeople have in agribusiness. Along with my 30 years of selling and leading sales people, I pull from thousands who have gone through my training programs in the last five years.”
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