Tag: agribusiness author

My Third Worst Day of Selling Feed

The Day our Feed Trucks Quit I still remember the location on Highway 90 that I was driving on when I got the call from the feed mill. On a boiling, warm Tuesday morning in July, my family loaded into the minivan and headed to O’Hare for the vacation of a lifetime. Fifteen years […]

ag business, Ag Sales Professionals, Agri-business, agribusiness author, Agronomy Sales, Customer Service, Customer Service Disaster, Feed Sales, Greg Martinelli, GregMartinelli.net, sales coaching, seed sales skills

Customer Segmentation Part 2 – Fishing where the big (right) fish are

I know why I want to segment my customers, but How do I go about segmenting them? In our last blog, we covered why you want to segment your customers…. increased sales, increased profits, increased sales productivity, gaining clarity on who to call on and what products or services to offer them. Now comes the […]

ag business, Ag Sales Professionals, Agri-business, agribusiness author, Agronomy Sales, Greg Martinelli, GregMartinelli.net, sales coaching, seed sales skills

Tag: agribusiness author

My Third Worst Day of Selling Feed

Customer Segmentation Part 2 – Fishing where the big (right) fish are

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