Yes, you will take “No” for an answer, or you might get thrown off the farm! Traditional sales training preaches it. “We don’t take No for an answer”. Then, we get out in our territory and call on real world customers and prospects. That’s when we find out the brutal reality. We will be told […]
“NO” for an Answer Yes you will take “No” for an answer, or you might get thrown off the farm! Traditional sales training preaches it. “We don’t take No for an answer”. Then, we get out in our territory and call on real world customers and prospects. That’s when we find out the brutal reality. […]
How to help your customers and your salespeople Join me today as I interview Michele Payn. Michele spent the last 20 years working at the intersection of the farm and food. Connecting those that produce our food with those that process it and consume it. An international speaker and author, Michele sat down with me […]
The most important step in the selling process It’s the least trained selling skill in all of sales training: The Follow-up! Getting the next appointment Understanding and using the Sequence of the Sale During workshops on prospecting and cold calling, I like to ask, “How many of you sold one of your last five prospects […]
Sell on the Follow-Up The most important step in the selling process Listen in as we discuss why it’s so important to focus on getting back on the farm or in the buyer’s office. _______________________________________________________________________________________ Register in advance for this webinar: […]
In a world selling commodities, the Trusted Advisor is worth more than a Salesperson. But how much more? Salesperson …. Skilled Salesperson …. Trusted Advisor I am a big believer in the value of becoming a Trusted Advisor. Lately however, I have been working with agribusinesses and salespeople on the concept of what that is […]
What are you worth as a Trusted Advisor Salesperson? In a world selling commodities, the Trusted Advisor is worth more than a Salesperson. But how much more? Salesperson …. Skilled Salesperson …. Trusted Advisor Listen in as we discuss the true value and only using that value where it is rewarded with customer […]
Do you struggle to start the conversation on a cold call? 6 Steps to opening the conversation and keep it going During workshops, I’m frequently asked how to start the initial conversation with a customer. Typically, they are asking about how to open the conversation with a prospect on a cold call. If you struggle with […]
Those first 30 Seconds on a Cold Call Do you struggle to start the conversation on a cold call? 6 Steps to opening the conversation and keeping it going During workshops, I’m frequently asked how to start the initial conversation with a customer. Typically, they are asking about how to open the conversation with a […]
Also available on video. Click below I recently had the great opportunity to interview Chrissy Wozniak of North American Ag. Based in Ontario, Chrissy spent her career in agribusiness. She launched a consulting service to help agribusinesses figure out the selling and marketing process. She also launched North American Ag, which is a connection service […]
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