Co-create the solution to achieve the Impact At the end a long day of riding together on sales calls, my sales manager recommended we pull in and grab some supper before heading back to the office. There in the smoking section of the Iron Skillet, he started his coaching session off with a bold […]
Focus on the Negative to Increase Sales Co-create the solution to achieve the Impact “Why do you always focus on the negative?” he asked. I explained that I liked to get all the bad news out in the open so we could deal with it. We then had a debate over supper about the technique […]
There never seems to be a good time to stop for training Stephen Covey tells us the story of the wood cutter who is too busy cutting down trees to sharpen his saw. So, “Sharpen the Saw” became the 7th of his 7 habits of highly effective people. Selling skills are no different. We […]
Go from Monologue to Dialogue 4 Ways to increase customer engagement on your sales calls Ask any salesperson what they do, and they will most likely tell you, “I sell for XYZ Agribusiness”. Then you ask, “How do you do that?” Again, most salespeople will respond, “I go out to see farmers or agribusinesses and […]
Go from Monologue to Dialogue 4 Ways to increase customer engagement on your sales calls If this podcast helped you on your journey to being more effective in your selling, I ask you to share it with those who might also benefit from it. Sign up for my weekly blog and podcast using […]
The #1 Virtual Selling Tip From someone who made 3 virtual mistakes Watch the Video Recently, I had the great opportunity to be on a virtual video/podcast episode of “The Thought Leader Series”. This is a weekly video series produced by Farm Equipment Magazine. Executive Editor, Kim Schmidt and I connected for about 20 […]
The #1 Virtual Selling Tip From someone who made 3 virtual mistakes Watch the Video If this podcast helped you on your journey to being more effective in your selling, I ask you to share it with those who might also benefit from it. Sign up for my weekly blog and podcast using the […]
Are your fears undermining your sales results? Use these steps to build your sales confidence. Don’t allow cold-calling anxiety to affect your actions When we think about acts of courage, we typically don’t associate them with selling. In sales, we wake up every morning, jump in the pickup, and head to our farmer or […]
The Courage to Sell Are your fears undermining your sales results? If this podcast helped you on your journey to being more effective in your selling, I ask you to share it with those who might also benefit from it. Sign up for my weekly blog and podcast using the links on this […]
“YOU” are the Brand to Your Farmers After all, that’s what you are selling! I don’t want to discount all the work that goes into creating logos, mission statements and slogans because those are critical for overall brand recognition and advertising purposes. Those branding elements definitely have their place in a business. However, […]
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