Tag: value added selling

Sales Lessons from Salmon Fishing in Alaska When Thom Winninger said “leaders don’t compete”, I thought quite possibly he had been out in the sun too long.  Because everyone knows that leaders are highly competitive.  They set out on their epic journey and slay the competition along the way to arrive at the top of […]

From Peddler to Partnership, the Yin and Yang struggle that all salespeople go through   It’s a journey as salespeople that we all make.  From peddling on price to positioning as a partnership.  Trust me when I say, none of us want to sell on price.  We all want to sell on value.  We all […]

Originally published on Feedandgrain.com It takes the whole team to solve your industries biggest challenges! A look at the various roles departments play when introducing a new pellet to market There it was, piled high in the center of the table. Six months of testing, sampling and screening and there it was — the perfect pellet. […]

There’s a life cycle in every career and being an Ag Sales Professional is no different.  In most cases, we start out young, with little experience.  If we stick with it, we move into our experienced years, where we climb to success and then move into the waning years of our career.  Below are a […]

On The 12th Day of Christmas, My True Customer gave to me Well, it’s Christmas time and I thought we could use a version of this old song but with a twist for all the Ag Sales Professionals out there.  By this afternoon, hopefully, we will have parked the pickup, read or deleted all the […]

One of my best customers used to have fun by frequently referring to me and my competition as “feed peddlers”.  I think he was just having fun as he did continue to buy from me and we had a good working relationship as well as a friendship over the years.  His insinuation that we were […]

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